The global mushroom market size was USD 50.40 Billion in 2021 and is expected to register a revenue CAGR of 9.6% during the forecast period, according to the latest analysis by Emergen Research.
The growing trend of veganism and a rising demand for plant-based proteins, such as mycoprotein and meat alternatives, are expected to drive revenue growth in the market. In addition, rising research activities for development of innovative mushroom-based products are driving revenue growth in the market.
For example, on 20 August 2020, Better Plant Sciences Inc. announced that its subsidiary Neonmind Biosciences completed the final product development of Four distinctive Ayurveda-inspired and botanically enhanced mushroom coffee blends. This organic coffee contains mushroom extracts and Ayurvedic herbs, is rich in nutrients- and antioxidants, and also helps to improve immunity. Special combinations of reishi, cordyceps, lion’s mane, and turkey tail mushrooms are found in the formulae.
Moreover, matsutake mushroom is high in demand in Asian countries due to their potent, spicy scent, meaty texture, and earthy flavor. This mushroom is very rarely produced and was listed as an endangered species in 2020 July Red List published by the International Union for Conservation of Nature (IUCN).
However, the production of mushrooms requires a lot of management, effort, and expertise to get consistent and high-quality yields, which is a major factor hampering revenue growth of the market.